“Every weight loss program, no matter how positively it’s packaged, whispers to you that you’re not right. You’re not good enough. You’re unacceptable and you need to be fixed.”
― Kim Brittingham, Read My Hips: How I Learned to Love My Body, Ditch Dieting, and Live Large
And it's your fault if the diet fails you - they build in plausible deniability. Looks like a good book.